Gustavo FringPlayed by Giancarlo Esposito
Gustavo "Gus" Fring is a respected business owner whose legitimate operations include the fast food chicken restaurants Los Pollos Hermanos. Gus is also a drug kingpin, distributing Walt's blue meth throughout the Southwest.
Gus initially resists overtures from Walt, calling him unprofessional for partnering with Jesse – a junkie. Assured by Gale Boetticher -- the chemist who assembles Gus's superlab -- that Walt's meth is extremely pure, Gus reconsiders and hires Walt.
Meanwhile, two Cartel killers, the Cousins, travel from Mexico to murder Walt to avenge the death of Tuco, his previous distributor. Gus instead steers them toward DEA Agent Hank Schrader but also tips off Hank about the attack.
Walt and Gus's relationship deteriorates after Walt kills two of Gus's dealers to protect Jesse, who in turn kills Gale, the only other person who knows Walt's formula, so that Gus will need Walt to cook.
Following the Cousins' botched hit, Gus cuts the Cartel out of the Southwest meth operation. The Cartel retaliates by hijacking Gus's delivery trucks and killing one of his men. Gus appears to acquiesce to the Cartel profit-sharing demands, but in Mexico he poisons the Cartel's leader, Don Eladio, and several capos. The killings avenge the death twenty years earlier of Gus's beloved friend and first meth partner, Max Arciniega, at the hands of Tio Salamanca, Tuco's uncle.
Gus frequently visits the now ailing Tio in a nursing home to intimidate him. Returning from Mexico, Gus shows Tio proof that Don Eladio is dead and gloats that Jesse killed Tio's grandson, ending the Salamanca family line.
Gustavo Fring Quotes
“If you have a complaint, I suggest you submit it through our email system. I’d be happy to refer you to our website.”Season 2, Episode 11: “Mandala”
“I don’t think we’re alike at all, Mr. White. You are not a cautious man at all. Your partner was late, and he was high.”Season 2, Episode 11: “Mandala”
“You have poor judgment. I can’t work with someone with poor judgment.”Season 2, Episode 11: “Mandala”
“You can never trust a drug addict.”Season 2, Episode 11: “Mandala”
[Speaking to Hank in reference to Albuquerque's meth problem] “Terrible.”Season 2, Episode 13: “ABQ”
“Three million dollars, for three months of your time.”Season 3, Episode 1: “No Mas”
“I don’t believe fear to be an effective motivator.”Season 3, Episode 4: “Green Light”
“What does a man do, Walter? A man provides. And he does it even when he’s not appreciated, or respected, or even loved. He simply bears up and he does it. Because he’s a man.”Season 3, Episode 5: “Mas”
“May his death satisfy you.”Season 3, Episode 6: “Sunset”
“I hide in plain sight, same as you.”Season 3, Episode 8: “I See You”
“One must learn to be rich. To be poor, anyone can manage.”Season 3, Episode 11: “Abiquiu”
“Never make the same mistake twice.”Season 3, Episode 11: “Abiquiu”
“Don’t look at him. Look at me.”Season 3, Episode 12: “Half Measures”
“Explain yourself.”Season 3, Episode 13: “Full Measure”
“You don’t have any competition, Gale. Not as far as I’m concerned. After all, how pure can pure be?”Season 4, Episode 1: Box Cutter
“Well? Get back to work.”Season 4, Episode 1: Box Cutter
“This war stays cold for now.”Season 4, Episode 6: Cornered
“I like to think I see things in people.”Season 4, Episode 6: Cornered
“A DEA hero should never have to pay for a meal at Pollos Hermanos.”Season 4, Episode 7: Problem Dog
“This is what comes of ‘blood for blood,’ Hector.”Season 4, Episode 8: Hermanos
“I’m sure if you keep digging, you’ll find me.”Season 4, Episode 8: Hermanos
“Don Eladio, this product, it’s the drug of the future.”Season 4, Episode 8: Hermanos
“Can you cook Walter’s formula?”Season 4, Episode 9: Bug
“You are here because circumstances with the Cartel are untenable, and I need your help. I need you to help prevent an all-out war.”Season 4, Episode 9: Bug
“Don Eladio is dead. His capos are dead. You have no one left to fight for. Fill your pockets and leave in peace. Or fight me and die!”Season 4, Episode 10: Salud
“I think you can run the lab by yourself now.”Season 4, Episode 11: Crawl Space
“Now the Salamanca name dies with you. Will you look at me now?”Season 4, Episode 11: Crawl Space
“If you try to interfere, this becomes a much simpler matter. I will kill your wife. I will kill your son. I will kill your infant daughter.”Season 4, Episode 11: Crawl Space
“I do this.”Season 4, Episode 13: Face Off
“What kind of man talks to the DEA? No man. No man at all. A crippled little rata (rat). What a reputation to leave behind.”Season 4, Episode 13: Face Off
“Last chance to look at me, Hector.”Season 4, Episode 13: Face Off